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Pattern takes home 3 Webbys at the 2022 Webby Awards

May 17, 2022
 · 
2 min read
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With 3 wins and 7 total recognitions across 5 categories, our projects with Ariana Grande's r.e.m. beauty, Terra Outdoor, JVN Hair by Jonathan Van Ness and No. 8 led us to our best showing yet.

Pattern emerged victorious in the 2022 Webby Awards, taking home 3 total wins out of a hyper competitive field that saw over 14,000 entries and included work from some of the biggest and most well-known agencies in the world. Our work for r.e.m. beauty by Ariana Grande took home 2 Webby Peoples Voice Awards, while Terra Outdoor scored a Webby Award from the judging panel.

r.e.m. beauty by Ariana Grande: 2x Webby People's Voice Award Winner

The community has voted, and they really liked our collaboration with Ariana Grande for the launch of her new brand, r.e.m. beauty. We were awarded two Webby Peoples Voice awards in the categories of Websites and Mobile Sites — Best Mobile User Interface 2022 and Websites and Mobile Sites — Fashion & Beauty.

Terra Outdoor: Webby Award Winner

Our insane attention to detail and insistence on creating navigation designs that double as brand experiences paid off this year, with Terra Outdoor landing a coveted Webby Award in the Websites and Mobile Sites — Best Navigation/Structure category. As an added bonus, the our project for Terra was chosen to be profiled in the 2022 "Crafted with Code" showcase where we took a deep dive through the process behind our strategy, design and build.

"Winning one Webby is the dream. Winning three in one year - especially for a small, newer agency like ours, is absolutely insane" said Michael Janiak, Pattern's Executive Creative Director & Co-Founder. "It feels like winning the Oscars, but for the internet. The team we have is so ridiculously good, I can't wait for everyone to see what we've been up to at next years Webby Awards."


About The Webby Awards
The Webby Awards is the leading international award honoring excellence on the Internet. With nearly 14,000 entries each year, only a handful are selected as nominees, honorees and winners. Established in 1996 during the Web’s infancy, The Webby Awards are presented by the International Academy of Digital Arts and Sciences (IADAS)—a 2000+ member judging body. The Academy is comprised of Executive Members—leading Internet experts, business figures, luminaries, visionaries and creative celebrities—and Associate Members who are former Webby Winners, Nominees and other Internet professionals.

About Pattern
Pattern helps brands unlock their next catalyst moment through experience-driven eCommerce. We design modern brands, eCommerce experiences, products & platforms that help founders, disruptors and visionaries find their place at the intersection of culture, community & commerce.

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